Bob Lutz puts GM's "record loss" in perspective

Filed under: GM, Earnings/Financials

Bob Lutz understands how the automotive media operates, which is why on the same day that General Motors announced its largest loss ever, he pops up on the GM Fastlane Blog to talk about some good news: retail sales in January were up 11.2%.

The interesting thing is that this record $38.7 billion loss that the automotive media's talking (too much) about is not at all attributable to GM's performance at selling cars and trucks around the world in 2007. Nearly all of it is the result of an accounting adjustment, which we explained in detail last November. It represents past losses that GM was legally allowed to wait to report and finally did in Q3 2007.

Regardless of the truth, sensational headlines that include the words "record loss" have been plastered across the interweb all day. Since it's too hard explaining how the tax system for large corporations works, Lutz instead pulls the old "bad news here, look over there" trick. He points out that GM was one of the few automakers to report a rise in sales last month at 2.1%. According to our By the Numbers calculations, GM was the only automaker with multiple brands to do so.

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